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Black Friday Spending Gains Far Outpaced Visitation Increases

Black Friday Spending Gains Far Outpaced Visitation Increases

by Kimberly Fox | Dec 21, 2022 | Blog , Thought Leadership

In 2022, Black Friday spending increases across retail far surpassed visitation increases. When analyzing this major shopping holiday with data from PlaceIQ, we can see larger basket sizes, higher in-store conversion rates, and pent-up demand for savings drove these...
Households with Kids Are More Likely to Shop Online

Households with Kids Are More Likely to Shop Online

by Kimberly Fox | Dec 2, 2022 | Blog , Thought Leadership

When we analyzed consumer foot traffic trends during 2020 and 2021, we had a penchant for identifying distinct behavioral phases and giving them catchy names. For example, the “Panic & Prepare” phase kicked off when the NBA canceled its season and lasted for three...
Consumer retail spend and visitation is down heading into the holidays

Consumer retail spend and visitation is down heading into the holidays

by Kimberly Fox | Oct 27, 2022 | Blog , Thought Leadership

Summer is over, the kids are back at school, and the rest of the autumn routine has fallen into place – but with a slight twist. According to a new NerdWallet survey, more consumers have had to dip into their savings or emergency funds to pay for essentials, and over...
One-stop shopping trips are gaining popularity

One-stop shopping trips are gaining popularity

by Kimberly Fox | Oct 7, 2022 | Blog , Thought Leadership

On average, Big Box and wholesale Warehouse Clubs see a 16% higher bump in spend during the core back-to-school period compared to apparel and clothing stores. With a post-pandemic prime shopping period behind us, we wanted to investigate consumer spending habits,...
The Return to the Office Is in Progress: Traffic to Workplaces is Up 30% Since January

The Return to the Office Is in Progress: Traffic to Workplaces is Up 30% Since January

by Kimberly Fox | Aug 17, 2022 | Blog , Thought Leadership

While the debate between remote, on-site, and hybrid work continues to bubble, visitation to offices is steadily tracking upwards. There’s been a lot of discussion these past few months about the return to the office, working from home, and hybrid scenarios. We’ve...
Commuters are returning to the office as spending surges at business apparel retailers

Commuters are returning to the office as spending surges at business apparel retailers

by lmichels | Jul 26, 2022 | Blog , Thought Leadership

Consumers seem to be pulling back on spending, but the return to pre-pandemic behaviors is generating bright spots of demand. One example is surging foot traffic and spending at clothing retailers focused on workplace attire, driven by people equipping themselves for...
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Recent Posts:

  • Black Friday Spending Gains Far Outpaced Visitation Increases December 21, 2022
  • Households with Kids Are More Likely to Shop Online December 2, 2022
  • Consumer retail spend and visitation is down heading into the holidays October 27, 2022

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