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PlaceIQ announces the integration of auto telematic and purchase data to expand real-world consumer understanding

PlaceIQ announces the integration of auto telematic and purchase data to expand real-world consumer understanding

by Amy Shutter | May 5, 2022 | News

Extends data portfolio leadership and creates possibilities for new products, analysis, and insights NEW YORK, May 5, 2022 /PRNewswire/ — PlaceIQ, now part of Precisely, is expanding the foundational dataset upon which all PlaceIQ data products are built to...
Media Spotlight: Partner Sales Executive of PlaceIQ, Mark Bielicky

Media Spotlight: Partner Sales Executive of PlaceIQ, Mark Bielicky

by Amy Shutter | Apr 18, 2022 | News

TruAudience® by TransUnion enables the marketing ecosystem to leverage data and identity with trust. In this series, we will introduce the partners who are critical to our success. Can you tell me about PlaceIQ and your role there? PlaceIQ is a data and technology...
NCM Launches New Data Intelligence Platform, NCMx™, Connecting Advertisers to Consumers Before, During and After Moviegoing

NCM Launches New Data Intelligence Platform, NCMx™, Connecting Advertisers to Consumers Before, During and After Moviegoing

by Amy Shutter | Mar 29, 2022 | News

New Noovie® Content Series, Talent and Partners Also Revealed National CineMedia (NCM) today announced the launch of one of the largest data-driven technology platforms for moviegoers, NCMx™. The new data, insights, and analytics platform uses the company’s...
PlaceIQ: Get Ready for a Massive Retail Foot Traffic Surge by Late February/Early March

PlaceIQ: Get Ready for a Massive Retail Foot Traffic Surge by Late February/Early March

by Amy Shutter | Feb 7, 2022 | News

PlaceIQ, the leader in geo-location and consumer foot traffic measurement, issued a report last week predicting a surge in retail foot traffic and consumer shopping by late February/early March. PlaceIQ ingests and processes data from hundreds of millions of mobile...
SDT: Traffic patterns indicate consumer enthusiasm is returning

SDT: Traffic patterns indicate consumer enthusiasm is returning

by Amy Shutter | Feb 3, 2022 | Blog , Thought Leadership

Welcome to the PlaceIQ Social Distance Tracker.  Where we sit – in New York and the San Francisco Bay Area – cases are coming down fast. Hope is on the horizon and it looks like the pattern we watched in South Africa and the UK will play out here: Omicron will spike...
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